Lamborghini Urus

The new Lamborghini Urus.

Lamborghini

• The Lamborghini Urus was unveiled on Monday.
• The SUV is expected to double Lamborghini's annual sales.
• It's powered by a 650 horsepower, 4.0-liter, twin-turbocharged, V8 engine.
• Lamborghini claims the Urus has a top speed of 190 mph.

The striking off-roader is just the second SUV in company history and is expected to double the company's annual sales total to around 7,000 cars globally.

Lamborghini

Powered by a 650 horsepower, 4.0 liter, twin-turbocharged V8, Lambo claims the Urus can hit 62 mph in just 3.6 seconds and reach a top speed of 190 mph, besting the Bentley Bentayga's 187 mph mark.

According to Lamborghini, this makes the Urus the fastest SUV in the world.

"The Lamborghini Urus is a visionary approach based on the infusion of Lamborghini DNA into the most versatile vehicle, the SUV," Lamborghini CEO Stefano Domenicali said in a statement. "The Urus elevates the SUV to a level not previously possible, the Super SUV."

Lamborghini

With a starting price of $200,000, the Urus is firmly entrenched in a new class of ultra-luxury, high-performance SUVs dominated by the Bentley Bentagya, Range Rover Autobiography, Porsche Cayenne, and the Mercedes-Benz G-Wagon. The Rolls-Royce Cullinan is set to join that group in the near future.

In addition to the 650 horses under the hood, the Lambo is also equipped with an 8-speed automatic that sends power to an advanced four-wheel-drive system with active torque vectoring and four-wheel-steering.